Case Studies
We are driving economic growth across africa, one business at a time.
Insights
Ideas and insights for Business Growth.
Safety & Hygiene Tips for Commencing Offline Business
The COVID19 pandemic may have permanently changed the face of business, all over the world. After months spent in isolation, observing quarantine and lockdown laws, many small businesses that offer services primarily offline (for example, spas, factories, beauty parlors, etc) are primed to resume offline transactional services. It does feel like a daunting prospect, as the reality of the virile pandemic has not waned. Now, more than ever, entrepreneurs and employers need to know how to resume profitable business while keeping their staff and environment safe and COVID-free.
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Essentials for Sustained Demand Which Drives Growth
Sustained demand is crucial for business growth. Understanding the essential factors that influence demand is vital for creating sustainable growth in today's competitive market.
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Let's Talk SME’s Dear Entrepreneur: What's the Fuss About SME Communities, Anyway?
As the front-man/woman of a micro, small or medium enterprise, you are, doubtless, constantly researching ways to scale up your brand and build product irresistibility.
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Guaranteed Non-Fad Diet Tips for Boosting SMEs, in the COVID-19 Pandemic
The COVID-19 pandemic has intrinsically changed the narrative for entrepreneurs. Thousands of companies have gone under, and many more are facing financial hardships and an uncertain future.
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We've All Gone Digital, So Should you: E-Merging SMEs
Every business under the sun will gain so much more traction, the E-way! Whether you're a successful small business or about to start one, putting your business online will be the best investment for it. With the current global pandemic, the average customer will check online for local goods and services, as opposed to walking into a store. People prefer to find information about their desired products and services online, for the sheer safety of it.
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Understanding The Typical Nigerian Audience
Discover the intricacies of the Nigerian audience and unlock the potential of the Nigerian market. From cultural diversity to language nuances, pop culture influences, and the rise of digital Nigeria, learn how to connect, engage, and tailor your content to captivate the Nigerian audience. Join us on SME Shop.ng to tap into the opportunities and take your business to new heights.
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Just One Trial is All it Takes
Creating a successful business as an individual or a team begins with a step with the right tools or resources. SME Shop, an e-learning platform provides a range of resources to help you grow your business which include educational resources to help you stay ahead of the curve.
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Driving Success - The Consumer and Business Satisfaction in Today's Market
Many people dream of starting and running their own business, but it's not that simple. As a SME, you will have to wear multiple hats and make a ton of decisions that will affect how well your company does. Making your business work for you and your clients is one of the keys to success. We'll talk about the art of running a business that benefits both you and your clients in this blog post.
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The Art of Entrepreneurship: Developing Your Success-Driven Skills
Learn the art of entrepreneurship and develop the skills necessary for success in the business world. This article provides valuable advice and insights on adopting a growth mindset, fostering creativity and innovation, embracing adaptability and resilience, and cultivating effective leadership and communication. Join us at SMEShop.ng to learn, encourage, and support each other's entrepreneurial journey.
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Branding: How To Appeal To Your Customers
Brand personalization is one strategy for standing out from your rivals which can be achieved by personalizing your offerings, data driven interactions, and quality client service.
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Unleashing the Entrepreneurial Spirit: Breaking Tough Records And Achieving Success
Today, we celebrate Hilda Bassey for her incredible accomplishment as an entrepreneur who smashed a global record.
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Sustaining A Business: Lessons From Raymond Dokpesi’s Long Term Approach
A well-known media entrepreneur from Nigeria named Raymond Dokpesi offers a riveting case study of creating and maintaining a successful corporate empire. Dokpesi's path, from his modest origins to founding Africa's largest independent media network, Africa Independence Television (AIT), provides insightful knowledge into the essential elements that are essential to long-term commercial success.
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Reflecting Your Personality In Your Business (Brand Identity)
Building a strong brand identity is crucial for success in the large and dynamic world of business. Beyond the eye-catching graphics and snappy taglines, however, is a crucial component that distinguishes companies: personality.
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The Importance of Paying Your Taxes as a Business Owner in Nigeria
Tax compliance is crucial for both the individual and the country as a whole in Nigeria, just like it is in many other nations. In this blog we will be discussing on the benefits of paying taxes
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Prominent Changes Under Nigeria's New President and Their Impact on Business
Nigeria has seen a huge political transition with the inauguration of a new president who spent no time in enacting radical measures.
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The Benefits of Persistence in Small Businesses
A small business's inception is comparable to sowing seed. To watch it blossom into something amazing, it needs time, care, and unflinching determination.
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Understanding the psychology of discounts
This blog discusses how discounts provide clients a sense of exclusivity, savings, and excitement. Strategies to increase sales and loyalty include bundles, bulk discounts, loyalty programs, and one-time offers.
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The Power of Learning as an Entrepreneur
SME Shop helps entrepreneurs learn the skills they need to succeed in the ever-changing business world, including branding, marketing, leadership, and finance.
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Unlocking Success: The Power of Branding for Nigerian Entrepreneurs
This blog will explore the importance of successful branding for business owners in Nigeria.
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